Home Depot Senior Manager, Retail Media Product Strategy in Atlanta, Georgia
The Sr Manager, Retail Media Product is directly responsible for leading the strategy and execution of the company’s Commerce Marketing product offerings. This includes research and development of a comprehensive strategy and multi-year roadmap to enable and expand on these capabilities. The Sr. Manager will be a deep subject matter expert on a variety of Commerce Marketing tactics including: on-site ad placements, sponsored listings, private ad marketplaces, audience syndication, etc. The Sr. Manager will be responsible for selecting and managing new and existing vendors while also growing and developing a team of direct reports and cross functional partners to support the product strategy.
25% - Build and champion the Commerce Marketing product strategy for the company. Provide business leadership to product management teams to identify and launch new inventory. Provides day to day technical leadership and execution for the program
25% - Developing and managing a team of direct reports to drive program execution. Provide day to day leadership on program strategy and execution to both internal and vendor teams. Provide guidance on revenue opportunities and goals across retail media teams
20% - Work cross-functionally and externally with the teams responsible for implementing new products. Evangelizes program and roadmap internally to partner product and engineering teams
10% - Promote and grow the practice with both internal and external partners. Partners with internal teams and evangelizes program internally with organizational stakeholders, e.g. MMMs, brand advocates, sales, account management, CEX, Search, product, engineering, etc.
10% - Select and manage external vendors as needed to support the practice
10% - Develop reporting tools and monitor ongoing performance of Commerce Marketing activity
Nature and Scope
This position reports to Director Retail Media and Growth
This position has 2+ direct reports.
Environmental Job Requirements
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable
Must be eighteen years of age or older
Must be legally permitted to work in the United States
Education Required: The knowledge, skills and abilities typically acquired through the completion of a bachelor’s degree program or equivalent degree in a field of study related to the job
Years of Relevant Work Experience – 6
Physical Job Requirements: Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Deep experience in Digital Media with experience in retail, e-commerce, and on-site advertising products preferred. Software management experience a plus. Experience leading, managing and developing teams in a rapidly expanding environment.
Experience managing and launching business products and programs
Understand key business drivers for a product/program
Identify/manage business, operations, and product needs, along with priorities
Build business plans for program to drive revenue
Experience managing software vendors and relationships
Understand how to partner, manage, and motivate software vendors
Identify challenges and lobby for feature requests with goal of driving revenue and program forward
Experience with managing and growing teams
Hire and develop team members for growth within organization
Hold team accountable to deliverables while teaching and training
Experience with change management
Understand how to partner, manage, and motivate internal teams, build good will, and drive long term alignment
Evangelize program and team to internal orgs
Understand how to lobby and build cases for additional resources
Excellent at listening and conflict resolution
Comfort with ambiguity and change
Thoughtful in approach to solving problems
Has led high velocity projects
Aptitude for risk
Knowledge, Skills, Abilities and Competencies
Develops Talent: Develops others as individuals and informal leaders. Provides basic coaching, feedback, and guidance to improve performance and aligns employee goals with group and organization goals
Decision Quality: Makes reasonable and timely decisions under difficult and/or urgent circumstances that address root causes of problems. Gathers and analyzes relevant information from several sources and necessary persons. Builds consensus around recommendations, especially when conflict exists. Assists others in problem solving and decision making. Follows up on results and provides feedback for analysis.
Plans & Aligns: Stays focused on plans, but makes adjustments when changes or unexpected events occur. Aligns own group’s work with the activities of other workgroups across THD. Ensures that plans address the main risks and provide appropriate contingencies. Looks to the future and determines the main resources required to accomplish goals; takes adequate steps to obtain them.
Ensures Accountability: Holds self and leaders accountable for setting and meeting agreed upon commitments. Establishes and actively seeks input from formal feedback loops designed to drive accountability. Uses key indicators and processes to monitor the organization's performance against goals. Addresses poor performance in groups; does not allow team to lay blame or make excuses.
Manages Conflict: Settles differences in opinion involving self and others or other in productive ways with minimal noise. Considers the perspectives of others and approaches objectively, defending own opinion, flexing to another's, or suggesting some combination of both as appropriate.
Drives Engagement: Drives to do one's best; encourages others to do so. Makes group members feel as though their contributions are important. Invites input and shares ownership and visibility. Structures work so it aligns with associates' goals and motivators.
Collaborates: Partners with others on or across groups or areas as expected. Effectively represents and balances own and collective interests when collaborating others. Credits others for contributions and accomplishments.
Customer Focus: Actively stays attuned to customer needs and is sharply focused on the customer; guides others to do so. Consistently delivers expected value to customer; guides others to do so. Identifies gaps between actual and expected service levels; adjusts as necessary to close gaps; guides others to do so. Quickly develops and maintains strong customer relationships.
Drives Results: Has a track record of exceeding individual and group goals successfully despite obstacles and setbacks. Guides, encourages, and motivates others to drive towards individual and group desired results. Consistently measures against projected results to adjust pace for delivery that meets or exceeds time and resource expectations.
Communications Effectively: Presents information in a clear, concise, honest, and logical manner. Communicates effectively across mediums with peers and those somewhat more senior in business and technical areas. Uses active listening in understanding message content and point of view; clarifies as needed. Takes non-verbal messages into account.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.